What the Cancel-Culture Scolds Can Teach Us

Last week, I shared a few thoughts on an attempted cancellation of Joe Rogan by a few musicians and pundits. As many of you may know, since I sent that newsletter, the plot has thickened quite a bit.

It all centers around a highlight reel of Rogan’s most offensive comments over the last 10 years, which was spliced together in most unflattering fashion and circulated by a few prominent leftists. The video has been dominating cable news and social media trends for several days now.

Naturally, as the video picked up traction, the angry hordes of blue-checks, pundits, and keyboard warriors didn’t hesitate to screech that he must be deplatformed at all costs, calling him a bigoted, racist, white supremacist.

Now, to be clear: I’ll make no attempt to defend a single word that comes out of this man’s mouth. There are plenty of things he and I don’t see eye to eye on, and on occasion, choice of language is one of them. I’m not going to sit here and try to explain the thousands of hours of content he’s put out in his career. Since when have we needed to be in total agreement with someone to acknowledge their rights?

I think we all know the reality behind this political hatchet job. And it has nothing to do with race.

For starters, nobody was talking about Rogan’s “white supremacy” until he gave a platform to doctors and scientists that went against the medical establishment’s accepted narrative on Covid. Specifically, Robert Malone, inventor of mRNA vaccines, and Dr. Peter McCoullough, a high-profile cardiologist and former Vice Chief of Internal Medicine for Baylor University.

These two individuals have expressed concern over the origins of Covid, the treatment methods being pushed by the government, and the side effects of vaccines. They are well-credited and well-respected “experts.” So why on earth is it such a big deal to let them talk for a few hours with a comedian on a podcast?

The answer is pretty simple: Joe Rogan is the most popular podcaster in the world. His ratings audience is larger than that of CNN, MSNBC, and Fox News… Combined.

He’s grown that audience by being authentic, curious, and open to hearing new ideas. Most importantly, he has not assumed that his listeners are stupid, as is standard with mainstream media. He allows people to make their own minds up, whether or not that goes along with the “accepted narratives” set by our media, medical establishment, and authoritarian government.

Naturally, when someone has that kind of audience, his competitors will be out to get him. And that’s where the Brian Stelters and Rachel Maddows of the world come in, crying “racist.”

It’s not that they’re actually offended about what Rogan’s said in his career. It’s that this is a golden opportunity to take out a serious threat. And if we allow the mob to go through with this witch hunt, we’re only playing into the hands of the elites and establishment hacks running the show. They’d love nothing more than for us to help them eliminate their toughest competition.

We’re living in strange times when all the most powerful forces in the world are uniting against a tv-host-and-MMA-fighter-turned-podcaster. And you know what? I don’t think things are going to get any less weird as time goes on.

For us parents, it raises an important question:  how the heck do I talk to my kids about this crazy stuff in the news? 

While I might not have all the answers, our team did recently launch a pretty exciting new project to help address that quandary.

The Tuttle Times is a monthly magazine for kids that doesn’t shy away from the important stuff: free speech, inflation, cancel culture, you name it.

We’ve released 6 issues so far, and are seeing a pretty awesome community spring up among our subscribers and Tribe members.

So, join us, and subscribe if you feel so inclined! And let’s work together to raise up a generation of cancel-culture-proof-kiddos.

Until next time…


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It’s up to you—and our books can help. Check out the Tuttle Twins books to see if they’re a fit for your family!